01
Identify the story beneath the surface
We look at the experiences, decisions and lessons that shaped your work, and which of those help your audience understand you.
SEEN & TRUSTED
Showcase your expertise & build trust as the real you.
Seen & Trusted Audit & Implementation Accelerator
You know your stuff, and you care about the people you help. Let’s make sure that comes across when someone lands on your website or reads your posts.
I’ll help you spot where your message is getting lost and find the parts of your story that help people understand not only your work but YOU and why you're the best person for them. Then we’ll shape the words together, so you have messaging you can use and a clear plan for what comes next.
With Sarah Griffiths MBE
Audit included · Private Zoom session · Agreed priorities worked on live
THE DISCONNECT
Do you find it much easier to explain what you do and who you are in person?
Someone asks about your work and the words come easily. You can explain who you help, why you care and the difference it makes and they see you light up with enthusiasm.
Then you sit down to write for your website or a post. You edit a sentence. Add something that sounds more professional or polished. Take out the bit that feels too personal. Before long, the words are accurate, but it's beige and could have been written about almost anyone in your industry..
Here’s the thing. The details you keep editing out may be the ones that help someone know you,understand your perspective and trust your judgement.
I’ll help you see where your message is getting lost and and work with you to get your unique brilliance back at the centre of your business.
EMOTIONAL TRUST
What helps someone trust you over everyone else?
Your experience shapes what you notice, the questions you ask and the way you help people. Those details give your audience something to recognise and a reason to listen.
We’ll look for the parts of your story that make you who you are: what you’ve learned, what matters to you and why you approach things the way you do.
You choose what you share. Personal experience can support your message without baring your soul for a sale.
THE SEEN & TRUSTED METHOD
How will we work on your message?
02
Clarify your emotional positioning
We get specific about who you help, the value of your work and what you want someone to understand and feel when they find you.
03
Build trust through messaging
We rewrite the agreed priority areas together, using language and details that explain your value and sound like something you would say.
04
Become visible without performing
We make decisions about how to use your story in your messaging, including what you’re comfortable sharing and what you want to keep private.
WORKING WITH ME
If you wouldn't say it, don't write it.
I’m Sarah Griffiths MBE. I help business owners find the parts of their story that explain what makes them tick and stand apart from the competition then communicate them in a way that makes them impossible to ignore by their dream clients.
I’ll ask you questions, notice where something important has been glossed over or left out completely and help you put it into words. Together we'll shape your message so your passion for your business is reignited and you never dread "showing up" again.
By the end of our session, we’ll have worked on the priorities we agreed and recorded what still needs attention. You’ll know what we changed and why.
WHO THIS IS FOR
Is this the support you need?
The Accelerator is for business owners who already have work to talk about and want their website and social messaging to explain it more clearly.
- You know the value of your work, but struggle to put it into words.
- Your online message feels less clear or personal than the way you speak to clients.
- You want to use your experience and perspective without sharing more than feels right.
- You want someone to review what you have and work through the priority changes with you.
We’ll focus on the messaging we can reasonably work on in one session. A complete website rewrite or every recommendation in the Audit may need more time.
IN THEIR WORDS
What people say about working with me
The words need to feel like something you would actually say. These comments are feedback on my messaging work and professional support.
“That is perfect! Like seriously, that’s going up tomorrow.
It’s exactly what I needed.
It’s that weird moment when you read it and you’re like,
‘That could have been written by me, but also could not have been written by me.’
You’ve nailed my brand voice.”
“Thank you so much for crafting such wonderful words.
I sat with it for way too long before realising I could just ask you.”
“You are such a light in our team.
We’re very lucky to have your positivity and insight; you literally lift us up.”
We’ll keep checking the words against what you mean, how you speak and what your audience needs to understand.
EXACTLY WHAT’S INCLUDED
What’s included in your Accelerator?
Your Seen & Trusted Audit & Implementation Accelerator includes the review, private working session and follow-through materials below.
Your full Seen & Trusted Audit
Before we meet, I’ll review your website and up to three social platforms, looking at your story, positioning, clarity and emotional connection. You’ll receive a detailed written report, a private screen-share video explaining the findings and prioritised recommendations.
Approximately 2.5 hours together on Zoom
We’ll go through the findings, agree what needs attention first and make decisions about your message while you have my full attention.
Live work on your priority messaging
We’ll rewrite and refine the areas we agree to focus on. These may include your positioning, core message, story angles or key website copy. The exact work will depend on your Audit and what we can reasonably complete together.
Optional AI Brand Voice System support: If you use AI to create content, we can work on how you guide it with your voice, story and way of explaining your work, to help your drafts sound more like you. We’ll agree this as one of your session priorities if it’s useful to you.
Your recording and full transcript
You’ll receive your Zoom recording and written transcript within 24 hours of the session, so you can return to the words, decisions and explanations.
A prioritised action log
Within 24 hours of the session, you’ll also receive a record of what we completed, what we started and any recommendations we didn’t reach, with the order I suggest tackling the remaining work.
What happens after you book?
Step 1
Complete your Audit form
After payment, I’ll email your form. Complete it within 48 hours, including the information and links requested.
Step 2
Choose your session
I’ll email my availability and booking instructions for your private Zoom session.
Step 3
Review, decide and rewrite
Your Audit and session will be completed within 10 days of booking, unless we agree another timeframe.
Step 4
See what’s done and what’s next
Your recording, transcript and prioritised action log arrive within 24 hours of the session.
We agree the priorities before we start making changes. The session gives us focused time to work on them. Anything unfinished is recorded in your action log, so you can see exactly where we got to.
YOUR INVESTMENT
Book your Audit & Implementation Accelerator
I’ll review your messaging before we meet, then work with you on the agreed changes during a private Zoom session.
Seen & Trusted Audit & Implementation Accelerator
£395
Your full Audit is included. You don’t need to buy it separately.
- Review of your website and up to three social platforms.
- Detailed written Audit report, private screen-share walkthrough and prioritised recommendations.
- Approximately 2.5 hours of private Zoom time, including live work on the agreed priority messaging.
- Optional AI Brand Voice System support within your session, to help AI content reflect your voice and story.
- Recording, transcript and prioritised action log within 24 hours of the session.
Complete your Audit form within 48 hours of booking. Your Audit and session will be completed within 10 days of booking, unless we agree otherwise.
BEFORE YOU BOOK
A few practical questions
What’s included, how the session works and what happens if there’s more to do.
Do I need to buy the Audit separately?
No. The Seen & Trusted Audit & Implementation Accelerator includes the full Audit and the private Zoom session, plus your session recording, transcript and prioritised action log.
Will we rewrite my whole website?
A complete website rewrite isn’t promised within the session. We’ll agree the priority areas from your Audit and spend approximately 2.5 hours reviewing the findings and working on those changes together.
The work may include positioning, your core message, story angles or key website copy. We’ll record anything we start or recommend but don’t finish in your action log.
I like using AI, but I don’t want to sound like everyone else. Can you help?
Yes. Optional AI Brand Voice System support is included in the Accelerator. We can use part of our session to work on how you guide AI with your voice, perspective and messaging, to help your drafts sound more like you. You’ll still need to read and edit them to make sure they say what you mean.
You don’t have to use AI. If you prefer to write your own content, we’ll focus on the messaging priorities that matter to you. The AI support is a choice within your existing session.
What happens immediately after I purchase?
You’ll receive an email with your Audit form, my current availability and booking instructions for your private Zoom session. Complete your form within 48 hours so I can review your messaging before we meet.
How quickly will the Audit and session happen?
Your Audit and private Accelerator session will be completed within 10 days of booking, unless we agree a different timeframe. Your recording, transcript and action log will follow within 24 hours of the session.
What do I need to prepare?
Complete the Audit form within 48 hours of booking and provide the information and links requested. No additional preparation is required for the Zoom session itself.
Will the Zoom session be recorded?
Yes. Your private session will be recorded. You’ll receive the recording and full written transcript within 24 hours, along with your prioritised action log.
Can I book more support afterwards?
Yes. You can book a separate Implementation Follow-Up session to continue with the priorities in your action log. This is optional. Your package includes the Audit, Accelerator session and follow-through materials described here.
If there’s more to do
Some Audits uncover more work than one session can cover. We’ll be clear about that, agree what comes first and document the rest. You can use the action log independently or choose to book further support.
LET’S WORK ON IT TOGETHER
Bring the words you have. We’ll work out what needs to change.
I’ll review your message, help you choose the priorities and work on them with you. Your Accelerator includes the full Audit, approximately 2.5 hours on Zoom and a clear record of what we’ve done and what comes next.